KNOW THE BUYER'S NUMBERS
Start with
their scoreboard.
Executives judge every project by revenue growth, profitability, and how well they use their assets. Enter a few years from a company's annual report. See what is moving, what each lever is worth, and who owns it.
Read an accountPublic figures only. No company name is sent. Nothing is stored.
ACCOUNT SNAPSHOT
Enter the reported figures.
WHAT THE NUMBERS SAY
Your talking points.
Observations to open with
Say the line, not the numbers. Keep the detail ready if asked.
Lever Values
What a small improvement is worth at this company's scale. Revenue is not profit. Day and asset levers release cash once.
The buyer's goal
Trends and gaps
Best-Year Gap: the value of returning to the company's own best year. Peer Gap: the value of matching the benchmark. Gaps overlap; do not add them.